Kona Grill
Kona Grill is a polished casual American grill featuring steaks, seafood, and sushi with 25 locations in the US.
After The One Group acquired the brand, I led its identity refresh and the in-house creative team, shaping the look and feel everywhere a guest meets it: photography, menus, digital menu boards, tablets, social, and email, plus print collateral and signage, indoors and out.
Photography creative direction
With steaks, seafood, and sushi all on one menu, the photography had to make every category look its best. I set the creative vision for the shoots and directed them, working closely with a range of talented photographers to capture images that work across promotional materials, PR pitches, social, and email.
